“New Hope for Gene Therapy” Wins Communicator Award of Distinction
By cassie on June 1, 2011
The 17th Annual Communicator Awards, judged by the International Academy of the Visual Arts, awarded WHITECOAT Strategies with a Silver Medal for “New Hope for Gene Therapy,” a video the company produced for the Biotechnology Industry Organization. The… Read full post +
Proof Positive: 3-D animations win multi-million dollar bids
By David Sheon on December 3, 2010
Like many around the world, I was stunned when I learned that FIFA awarded Qatar the 2022 World Cup on Thursday. But, after seeing the stunning 3-D animation of what the Qatar stadiums will look like, I am a… Read full post +
Q&A with WHITECOAT Vice President and Director of Video, Chip Kuhn
By cassie on November 15, 2010
For almost 20 years, WHITECOAT’s Vice President and Director of Video, Chip Kuhn, has produced hundreds of videos primarily related to the life sciences. We took a few minutes to sit down with Chip and ask him some questions about his work.
1. What interested… Read full post +
Video IS Public Relations
By David Welch on October 18, 2010
It is no surprise that science is a topic many people find too complex to fully understand and appreciate. Yet its importance in virtually every aspect of our individual lives cannot be denied. From breakthrough medicine and medical treatments to amazing new… Read full post +
The Power of Video for Biotech Companies
By cassie on July 19, 2010
Biotechnology companies face the ongoing challenges of positioning, promoting and perfecting their products or services. Branding the company within the industry and attracting investor and partnering opportunities are also arduous tasks.
Whether it is informing the media, public or those… Read full post +
First Place Honors for Saving Roman
By David Welch on June 30, 2010
How Biotechnology is Helping Two Special Boys Live
My WHITECOAT production team (Chip Kuhn, Emily Deckelman, and Jason Baker) and I learned this month that Saving Roman, a short-form film we produced in late 2009, was honored with two national… Read full post +
The Crossroads of Managing a PR Crisis and My Midwestern Roots
By David Sheon on May 24, 2010
That’s an intersection I didn’t expect to be visiting. But this month’s MyMidWest Magazine sought comments from PR experts for an article on what company executives who have wandered into the media spotlight should consider before they move forward… Read full post +
How Video Enhances a Strategic Communications Plan
By David Sheon on May 17, 2010
On its new video blog, the White House released behind-the-scenes clips of President Obama at meetings and events. They show the President as an open, pleasant and smart leader – who is also human.
No words on a press… Read full post +
New communications technology means new PR strategy
By David Sheon on May 14, 2010
Today’s piece in The New York Times reminds us of why we started WHITECOAT in the first place.
New communications technology, and the acceptance of it, is changing the way we order groceries, communicate with friends via… Read full post +
New Hope for Gene Therapy… A Young Boy’s Fight Against Blindness
By David Welch on May 5, 2010
Producers Cut by David Welch, CEO WHITECOAT Strategies LLC
As a producer of science and biotech films I look for three important story elements: Excitement and drama, compelling heroes, and yes, a little romance. This may surprise some people. After… Read full post +

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